Analytics Architecture Dashboard

Global summary of your website discovery, marketing tag inventories, and tracking health index.

Discovered Pages
24
Scan coverage: 100% of Sitemap
Tracking Health Score
82%
↑ 4% from previous workspace version
Active GTM Elements
38
Tags, triggers, variables active
Pending QA Flags
4
Action Required in Tag Auditor
Active Web Architecture Scan Summary
Page / Component Identified Elements Configured Tags Status
/ (Landing Page) 1 Lead Form, 2 CTA Buttons, Video Embed GA4 Event, Meta Pixel, GAds Conversion Tracked
/pricing 2 Dynamic Pricing Toggles, Accordion FAQ GA4 custom dimensions, GA4 Event Tracked
/checkout Checkout fields, Stripe form iframe GA4 Purchase, TikTok Pixel, Floodlight Tracked
/contact HubSpot inline form, Calendly scheduler GTM Standard triggers Audit Required
Core Actions Quick Link

AI Website Discovery Crawler

Scans the sitemap tree to dynamically catalog web assets and interactive landing structures.

Discovery Scanner Progress: Ready 0%
Discovered Hierarchy Map

Click "Run AI Discovery" at the top right to analyze the site sitemap and build the interactive page map.

Element Inspector

Select a page node in the tree to analyze identified forms, DOM attributes, and suggested marketing events.

User Journey & Funnel Maps

Visual mapping of traffic pathways from referral campaign triggers down to CRM lead pipeline records.

Multi-Step Conversion Pathway
🎯
Google Ads
Source Trigger
📄
Landing Page
Page View
🖱️
CTA Click
interaction
📝
Form Submit
Lead Created
🏆
Thank You Page
Conversion Goal
Sankey Funnel Drop-off Report
Total Visits
12,450
Page Scroll (50%+)
9,711
CTA Link Click
5,229
Form Ingest Start
3,859
Form Submit (Lead)
1,556
Drop-off Insights
  • 69% Drop-off between CTA click and Form Ingest Start. Recommend pre-filling known variables or reducing inputs.
  • 59% Form abandonment. Suggest setting up Form Field Error listeners in GTM to trace fields blockages.

GTM Workspace & Data Layer Synthesizer

Compile and download fully structured GTM JSON Container files or developer-ready dataLayer specifications.

dataLayer.push() Standard Schemas
javascript 

            

          

        


        

        
      


      
      

        

          

            
Attribution & Channel ROI Planner

            
Recalculate lead values across different multi-touch models dynamically to optimize ad bidding budgets.

          

        


        

          

            

              

                Channel Lead Acquisition Settings
              

              

                

                  

                    Google Ads Traffic (Leads)
                    500
                  

                  
                

                

                  

                    Meta Pixel Traffic (Leads)
                    400
                  

                  
                

                

                  

                    LinkedIn Ads (Leads)
                    250
                  

                  
                

                

                  

                    Organic Search (Leads)
                    800
                  

                  
                

              

            

          


          

            

              

                Active Model Selection
              

              

                
                
                
                
                
              

            

          

        


        

          

            Calculated Channel Contribution Value
          

          

            
          

        

      


      
      

        

          

            
AI Tracking Auditor

            
Analyzes active tags for common runtime failures, duplicate bindings, and tag implementation gaps.

          

        


        

          
        

      


      
      

        

          

            
AI Copilot Terminal

            
Query analytics engines using natural language to append tracking configurations immediately.

          

        


        

          

            

              

                

                  Hello! I am your Tagging Copilot. I can generate data layer architectures, create new GTM triggers, or recommend conversion events. Try asking:
                  


                  "Track Calendly booking conversions" or "Add scroll depth tracking triggers"
                

              

              

                
                
              

            

          


          

            

              

                Preset Quick Actions